Konami is celebrating 30 years of eFootball with a historic global campaign that introduces one of the greatest football legends of all time — Pelé — to the game for the very first time. Known as the "King of Football," Pelé is widely regarded as the greatest footballer in history, having captivated fans around the world with his extraordinary skills, creativity, and unmatched charisma.

Now, players can experience Pelé’s magic on the digital pitch as he makes his debut in eFootball.

Pelé – The King of Football Comes to eFootball

Pelé joins eFootball as an Epic: Pelé player, featuring a special 30th Anniversary design. He is also the first player in the game’s history to be equipped with two exclusive new skills: Phenomenal Finish and Phenomenal Pass. He will stand alongside other football icons such as Johan Cruyff and Ferenc Puskás, giving fans the chance to build their ultimate dream team with legendary players.

30th Anniversary Campaign Overview: Exclusive Rewards, Events, and Legendary Players

Originally launched in 1995 under the name Winning Eleven PES, now known globally as eFootball, the series is celebrating three decades of football gaming with a packed in-game campaign. Players can expect exclusive content, unique events, and special rewards as part of the celebration.

eFootball Login Rewards

• Featured Player: Lionel Messi
• Featured Player: Lamine Yamal
• 10x Special Training Items

Campaign Achievements

• 1x Epic: Legends Assemble Special Draw Contract
• 7x Big Time: 30th Anniversary Rare Deals
• eFootball 30th Anniversary Team Kit
• 1x Advanced Skill Training
• 1x Random Strength Token
• 1x Skill Training Program
• 2x Position Training Programs
• 100 eFootball Coins
• 120,000 Experience Points
• 210,000 GP

Tour Events

• 2x Skill Training Programs
• 1x Random Strength Token
• 1x Position Training Program
• 50 eFootball Coins
• 60,000 Experience Points
• 90,000 GP

Challenge Events

• 3x Big Time: 30th Anniversary Rare Deals
• 1x Position Training Program
• 1x Skill Training Program
• 110,000 GP
• 80,000 Experience Points

eFootball Global Festival and World Finals 2025

The celebrations will continue with the first-ever eFootball Global Festival, set to take place on Monday, July 21 at Belle Salle Shibuya Garden in Tokyo, Japan. This free event will offer attendees a chance to play the game, win exclusive giveaways, and enjoy a competitive, fan-focused atmosphere.

Highlights

• eFootball 30th Anniversary Special Event: A live showcase unveiling new content, upcoming features, and official collaboration announcements.
• eFootball World Championship Finals 2025: A global esports showdown featuring top-tier players, including Ettorito97 (AC Milan) and N_Apriamashvili (FC Internazionale Milano), competing for the world title.

Both events will be live-streamed globally in nine languages, allowing fans everywhere to join the celebration. For more details, visit the official eFootball website.